TECH

Google One has crossed 150 million subscribers—adding 50M since Feb 2024 alone.

By Aniket Chakraborty

May 19, 2025

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Image credit | @MGBResearchNews | X

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The jump follows Google’s new $19.99 AI plan offering exclusive features to paid users.

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Google One started as a cloud storage service—now it’s a cornerstone of Alphabet’s AI push.

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Millions of new users joined the AI tier, signaling rising demand for premium tools.

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Alphabet earned $350B in 2024—over 75% from ads—but AI is reshaping that model.

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AI-powered chat tools like ChatGPT and Gemini threaten Google’s search dominance.

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Apple’s Safari saw search volume drop as users switched to AI tools—a first in history.

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With AI hard to monetize via ads, Google is betting on subscriptions for future growth.

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CEO Sundar Pichai says monetizing Gemini will follow YouTube’s playbook: optional pay tiers.

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Google’s strategy is clear: power AI for the masses—at a monthly price.

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