SUMMARY
- If U.S. vaccination rates stagnate, measles may become endemic again within 20 years, causing over 850,000 cases.
- Just a 10% drop in vaccinations could trigger 11 million measles cases, 159,000 deaths, and tens of thousands of birth defects and paralysis.
- Researchers say a 5% increase in vaccination rates could avert disaster — a “tipping point” that could make all the difference.
The Forgotten Virus That’s Lurking in Plain Sight
In the year 2000, the World Health Organization declared measles eliminated from the United States — a feat considered one of modern immunology’s crowning achievements. But a sobering new report from Stanford University warns that a virus once thought vanquished may be quietly preparing for a historic comeback. Fueled by vaccine fatigue, misinformation, and falling immunization rates, measles could become endemic again in the U.S. within two decades. And if childhood vaccinations fall further, other ancient killers like polio and rubella could soon follow.
According to researchers Nathan Lo and Mathew Kiang, even maintaining current vaccine coverage levels — which have dipped since the COVID-19 pandemic — would still result in nearly 851,000 measles cases, over 170,000 hospitalizations, and 2,550 deaths across the next 25 years. Worse, a 10% drop could skyrocket these figures tenfold. Their message is clear: America is standing at a viral precipice, and the slightest misstep could bring catastrophe.
This is what failure looks like! The US is at risk of losing measles elimination status and returning to endemicity. At current childhood vax rates, measles could return to regular spread at high levels, and if rates decline by 10%, we could see ~11.1 million cases over 25 yrs. pic.twitter.com/U6RQ2sb6N8
— Noha Aboelata, MD (@NohaAboelataMD) April 25, 2025
Measles May Be Just the Beginning
- With status quo vaccination rates, measles could become endemic again in 20 years.
- A 50% drop in vaccinations could bring back rubella, diphtheria, and polio alongside measles.
- Over 10 million hospitalisations and 159,000 deaths projected under worst-case scenarios.
The Stanford team modelled multiple outcomes using U.S. demographic data, vaccine coverage levels, and known disease transmission dynamics. In every scenario where vaccination rates fell, the re-emergence of severe epidemics was not just possible — it was inevitable.
The most shocking results emerged in a scenario where childhood vaccinations were halved: an estimated 51 million measles cases, nearly 10 million rubella infections, 4.3 million polio cases, and even diphtheria — a disease unseen for decades — returning with 200 known infections. These would translate into 159,200 deaths, thousands of birth defects, and widespread neurological damage in children.
Kiang described the projections as “unfathomable,” especially considering these diseases were all once controlled or eliminated entirely. “We’re talking about illnesses that could become household names again,” Lo added grimly.
Vaccine Hesitancy, Misinformation, and a Perfect Storm of Complacency
- MMR vaccine controversy rooted in debunked claims has eroded public confidence.
- Parents avoiding vaccines due to a lack of visible disease outbreaks.
- States like Texas and California are at highest risk due to falling vaccination rates and global travel volume.
So how did we arrive here? Public health experts say the warning signs were visible long before the COVID-19 pandemic, which only exacerbated them. Routine childhood vaccination rates were already slipping due to misinformation campaigns, ideological resistance, and a pervasive belief among new parents that old diseases were no longer a threat.
Lo explained the problem using a chilling analogy: “Travelers importing a disease are like matches, and U.S. under-vaccination is the tinder. Eventually, something is going to ignite.”
Texas, in particular, has already seen measles begin to return. A recent outbreak there resulted in over 620 infections and the tragic deaths of two children. “Even one death is too many for a vaccine-preventable disease,” Lo said.
A Fragile Line Between Safety and Tragedy
- A 5% boost in vaccinations could pull the U.S. back from the brink.
- States like Massachusetts are safer due to higher vaccination coverage.
- Measles is one of the most contagious viruses — 1 infected person can infect up to 20 others.
There is, however, a sliver of hope. Lo and Kiang say that reversing the trend by just five percentage points — a small but powerful shift — could keep measles from becoming endemic again.
This isn’t just about protecting the unvaccinated. Infants too young to receive the MMR vaccine and immunocompromised individuals are particularly vulnerable. With measles being as contagious as it is, the room for error is minimal.
Still, the study wasn’t just about measles. Rubella, diphtheria, and polio were all part of the Stanford simulation — and though they’re less common globally than measles, the risk remains.
And unlike in the early 20th century, modern America has the tools, technology, and resources to prevent a viral resurgence. But will it have the political and public will?
A Needle’s Edge from a National Crisis
It’s easy to dismiss epidemiological warnings as abstract or alarmist. But this time, the math leaves no room for doubt. A return to endemic measles is not some distant theoretical threat — it is a measurable reality, visible on the horizon.
With just a slight drop in childhood vaccinations, the United States could see millions of avoidable infections, tens of thousands of deaths, and the erasure of decades of public health victories. The tools to stop it exist. The vaccines work. The infrastructure is ready.
What remains is the question of resolve — will American parents, policymakers, and communities come together to turn the tide? Or will they sleepwalk into a new era where diseases once buried in the past claw their way back into the present?