Is Royal Challengers Bengaluru up for sale? Reports suggest Diageo may exit the IPL champs.

By Aniket Chakraborty

June 12, 2025

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Image Credit | @RCBTweets  | X

SPORTS

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Bloomberg claims Diageo could seek up to $2 billion for RCB—but the company says it’s just speculation.

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United Spirits, which owns RCB, denied any active discussions in a formal filing to the BSE.

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The buzz spiked United Spirits’ stock price by 3.3% on June 10 despite the denial.

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RCB’s rise in value follows their historic IPL win and social media dominance with 22M+ followers.

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Diageo took over RCB from Vijay Mallya in 2016 after his financial troubles forced an exit.

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But the team’s image took a hit recently after a deadly stampede at their victory celebration.

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RCB’s Head of Marketing Nikhil Sosale was arrested in connection with the June 4 Bengaluru stampede.

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As legal troubles mount and health authorities target alcohol-linked branding in cricket, uncertainty grows.

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Is this the end of Diageo’s RCB era—or just a high-stakes rumor? All eyes are on what comes next.

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