Tencent Bets Big on Ubisoft

TECH

By Aniket Chakraborty Mar 28, 2025 Arrow

Ubisoft Spin-Off Created This new entity will manage hit franchises like Assassin’s Creed, Far Cry, and Rainbow Six.

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Valuation Hits €4B Tencent values the spin-off at around €4 billion, elevating its influence in Ubisoft’s future.

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Tencent's Stake Rises Already holding 10% in Ubisoft, Tencent's strategic new stake increases its say in key operations.

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Guillemot Family Holds 15% The founding family retains a minority stake as Tencent becomes a powerful stakeholder.

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Focus on 'Evergreen' Games Ubisoft aims to build long-lasting, multi-platform game ecosystems with this restructuring.

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Enhanced Narrative & Multiplayer The new unit will improve solo storytelling, speed up multiplayer content, and add social layers.

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Free-to-Play Strategy Added Ubisoft plans to introduce free-to-play entry points to expand reach and engagement.

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CEO Calls It a 'New Chapter' Yves Guillemot sees this as a pivotal move for Ubisoft’s growth in a competitive market.

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Stock Down 33% in a Year Despite recent game releases, Ubisoft’s market value has dropped significantly—now at €1.7B.

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